Ready to take your business online?
Looking to take advantage of having an online presence?
While it may seem there are easy cut-and-paste alternatives to building a quick and easy website, that may not be in the best interest of your brand.
Let’s take a look at the benefits of why your business needs custom web development and design.
Why A Website
With the number of social platforms available online, the Facebooks and the Yelps, it’s easy to think that these will cut it as the home for your online presence.
The problem with this is that you’re limiting yourself to a specific audience with few design options.
Instead of a flag on a hill, your brand is a hand raised in a crowd of your competition.
A website allows you a place to craft a platform that is exclusively yours that can better service your customers needs based on the nature of your business.
Use your social presence to bring people to your website.
Represent Your Brand
While there are dozens of drag-and-drop options to build websites, these are not ideal if you want to best represent your brand. While often very limited in functionality and customization, they also tend to look cheap.
Is that what you want for your business or service?
When considering your web development and design, it’s best to consult with someone that can help best reflect the strengths of your business in your online presence. Your website should be a reflection of your service’s ideals and principles.
Web Development and Design for SEO
By working with a custom design, it’s easier to integrate SEO into your page.
If you host on a social platform you become limited in the amount of SEO you can do. You can also be grouped together with your competition, inadvertently sending them the traffic you’re generating.
Custom web development and design allow you to consider SEO from the first step. It can then be organically integrated into the site for better results.
Get Support You Can Use
Going it your own can often feel just like that: if you need support, you have very few options.
If you go with custom web development and design you will have the support of highly trained professionals to help guide you through the build and maintenance of your page.
This has the added bonus of a custom site being much more stable and technically simple. A non-custom site has to include code for functionality that may not be used, creating bloat and the potential for conflict.
Your custom site will be clean and concise, designed specifically for your needs. Future customization can then be added later much more easily.
If the site goes down, you have people you can connect with to help to get your page back up and running.
Final Thoughts
Making the move to the online world takes a lot of consideration. By working with someone knowledgeable about web design and development, you greatly increase your chances of success.
You don’t need to do this alone. Contact us and let us help you get your site looking the way you want and acting the way you need.
